Krusovice Premium on-premise POS
Category
Activation, Retail
Date
August 31, 2015
Client
Heineken International
Result
To raise brand awareness within the UK for this premium Czech pilsner, a sophisticated visibility campaign was developed. Carefully designed to attract and inspire on-trade, the POS items balance branding impact with premium subtlety. A freelance project with DCVF. 3D modeling by Stephen Goalby.
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Tags
POS, Product Design, Brand Language, Alcohol, Drinks
