Mozilla Open Innovation & AdStrategy sticker series
Category
Branding, Experimental, Illustration
Date
September 30, 2021
Client
Mozilla
Two assignments
1. Open Innovation
To celebrate their Open Innovation approach to tech, Mozilla needed a series of stickers and posters to graphically represent their values. Honing-in on the ‘Rebel Alliance’ phrase that was coined during a wordstorm session, we combined the Firefox and Mozilla graphics with a subtle nod towards a certain Sci-Fi movie. This ‘swag’ was a huge hit amongst staff and collaborators alike. A Reaction Chamber project.
Here’s how the concept was developed.
2. AdStrategy
The AdStrategy group are a user-agent team within Mozilla, who develop tech to help protect users from annoying ad practices. With a theme of ‘Lone Guardian’ coupled to an existing Kangaroo mascot, we were asked to develop a sticker that has a Dune-esque feel. A Reaction Chamber project.
Tags
Retouching, Manipulation, Photoshop, Advertising, Visualising, Wacom, Murals, Large format
Credits